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Whether your primary goal is to increase brand awareness or generate leads, social media can be a great channel for helping your business to grow. While social media is a very powerful tool, it does come with some challenges. One of the most common challenges that businesses face is trying to stay on top of their activity across multiple social media sites. Continue reading

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How Google Plus Gets Your Business on the Map

How Google Plus Gets Your Business on the Map

As you could probably see from the information we’ve covered so far, Google Plus is very focused on making Places as efficient and optimized as possible.┬áThat’s why Places is actually an extension of their Google Plus platform. And since Google Plus profiles aren’t designed to be static, you want your Places page to be just as dynamic. There are several ways to make your page engaging and dynamic. Continue reading