Does using Hootsuite kill your Facebook EdgeRank? Yes!
With so many people using Hootsuite to automate Facebook posts you will see them all listed as “via Hootsuite” and lumped together on your newsfeed saying “See 100 more posts from Hootsuite”. This would require a user to click on the link to see all the posts and unfortunately the average user is not going to click. Thus making your posts invisible and lowering your Facebook EdgeRank.
What is Facebook EdgeRank?
It means the posts that have more comments and likes are showing up as top priority on the newsfeed for Facebook. If your posts are getting lumped in with all the other Hootsuite posts then chances are users are not seeing them at all. Therefore you will not have the EdgeRank you need making your marketing efforts worthless.
How can I make sure my posts are getting seen?
Send Social Media can help! Instead of the dreaded “via Hootsuite” that lumps all your posts together with everyone else’s you can upgrade your account to say “via YOUR COMPANY NAME”!! This ensures you will not be lumped together but treated as a single post worthy of that priority newsfeed placement. You can also have the “via YOUR COMPANY NAME” link to any page of your website providing even more branding opportunities. Ready to get started? Your investment for consistent branding is a one time fee of just $250. Be sure to contact us to upgrade your account:
