Social Media Tips Archives - Page 2 of 5 -
Social Media Tips

If your agency is trying to decide which social media management dashboard you should integrate into your workflow, here are the ten most important factors to keep in mind as you’re evaluating different options: Continue reading

While converting social media users into leads or customers requires more than a single click, getting them to engage with the content you share and produce is an important step. Since the right approach to posting can have a huge impact on the results you see from social marketing, let’s cover ten different social media posting ideas that have proven to be very effective: Continue reading

If you’ve decided that you want to get serious about using social media to market your business, it’s important to take the time to develop a social media strategy. Creating and executing a strategy will ensure you’re getting the best return out of the time and resources you invest into social. So if you want to craft a strategy that’s going to help you succeed, here’s what you need to do: Continue reading

Individuals and businesses who are new to this form of marketing often underestimate the full importance of social media engagement. The reality is while plenty of social media users are still using their accounts as a type of megaphone, they’re not maximizing the value of the time they invest in social media. The reason is if very few other users are actually engaging with them, the percentage of people who remember their business because of what they did with social media is going to be almost nonexistent. Continue reading

Not all social media analytics reports are equal. In order to get real value out of this type of report, a platform needs to be able to accurately record and report certain types of data. If you want to ensure that the reports you invest in will have information you can use to move your business forward, here are the five most important components for a report to include: Continue reading

Whether your primary goal is to increase brand awareness or generate leads, social media can be a great channel for helping your business to grow. While social media is a very powerful tool, it does come with some challenges. One of the most common challenges that businesses face is trying to stay on top of their activity across multiple social media sites. Continue reading

Although there was a time when many people questioned the validity of social media for business purposes, that time has passed. Since businesses across countless industries are boosting their bottom lines through different social media strategies, let’s take a look at ten ways you can use social platforms to empower your business: Continue reading

What Do You Need to Do to Get People to Read Your Content?

In a perfect world, investing in quality content would be enough to get people to read it. But since the Internet is far from being perfect, businesses have to take the initiative to get their content in front of the people they want to read it. Since the Internet presents countless distractions, this task can be quite challenging. Fortunately, that doesn’t mean it’s impossible. Continue reading

As a company that provides a social media dashboard, we’re in a unique position to interact with businesses from many different industries. Since we want to provide the best social media management tool possible, we spend a lot of time talking with business owners about the challenges they face in regards to social media. Continue reading

One of the most common questions businesses have about social media is how they can produce interesting content that’s relevant to what they do and the audience they want to reach. While everyone knows that things like cat pictures perform really well on social media, that’s not content that’s going to be compatible with most businesses. However, that doesn’t mean that businesses won’t be able to produce great social media content. Regardless of the specific industry, there are always ways to come up with content that’s useful and interesting. Continue reading