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At Send Social Media, we are very passionate about social media. But that passion isn’t just because we think social media is fun. Instead, it comes from the firsthand experience we have of seeing just how much social media can transform businesses. Whether you’re in a B2C or B2B space, social media makes it easier and more cost-effective than ever before to connect with highly targeted prospects.

Although social media can work extremely well for just about any type of business, that doesn’t mean this form of marketing is always intuitive. Plenty of businesses dive into social media with big expectations, only to be disappointed by the lack of traction they end up seeing.

Whether you’re currently in that position or you’ve been hesitant to even get started with social media, we want to explain why the right social media marketing dashboard can help bring all the necessary pieces of a successful strategy together:

Eliminate Guesswork

One of the most common reasons business struggle with social media marketing is they have a hard time telling what’s working and what isn’t. This stems from the fact that even though most social platforms now provide analytics data to businesses, that data isn’t always presented in an actionable way. Since our social media dashboard for businesses was specifically designed to easily monitor and compare key data, we solve this important issue.

Streamline Your Activities

Another challenge for businesses is being able to stay active across multiple social platforms. Given that different social sites can require their own strategies, manually managing all this activity can consume a lot of time and resources. Fortunately, our dashboard brings everything you need into one location. And thanks to our white label social media management, it’s even possible for agencies to stay on top of all the accounts for multiple businesses.

Make Consistency Your Default

Social media is something that builds momentum over time. So when a business is unable to stay consistent with their activity, it greatly reduces their likelihood of finding traction on that platform. Our social media marketing dashboard solves that problem by giving businesses the ability to schedule posts and updates. That means you can sit down and take care of a week or even month’s worth of updates all at once.

Power-Up with Email

While social media is great for bringing targeted prospects into your funnel, it’s generally not the best for converting them into customers. Since email does a better job of that task, we’ve built our dashboard to seamlessly integrate email marketing into your social efforts. That combination makes it possible to fully unlock the power of social as a key driver of growth for your business.

To see just how well our social media marketing dashboard can work for your business, be sure to schedule a live training session with our team.

Whether you’ve been utilizing social media for your business or are just getting started, you’ve probably noticed that there is always a lot going on. Because social networks are so active, plenty of businesses feel a little overwhelmed in terms of staying on top of everything. If you’re in a similar situation, social media monitoring can be extremely useful. To understand exactly why, let’s look at ten reasons right now: Continue reading

If you want your best content to get the social media attention it deserves, you need for it to be noticed by influencers. And since people who fit the profile for being a customer of your business use social media, it’s important to have a way to bring them in as leads. While both of these tasks can seem like major challenges, the good news is you can accomplish each one with the help of social media monitoring. Continue reading

How to Use Twitter Hashtags for Marketing and MonitoringTwitter Hashtags are primarily used so that it’s easy to get a general pulse of groups of people who are talking about the same subject. By searching for a hashtag, you’ll be able to see a stream of all the tweets that include it. This can be extremely useful for both marketing and monitoring. Continue reading

5 Steps for Successful Social Media Monitoring with Send Social MediaSocial Media is critical to your organization’s success, especially going forward as more and more customer connections and engagement are moving there. With millions and millions of people spending more and more time on social sites, it only makes good business sense to be there with them. Just like any business decision, this should be thought out and not jumped into haphazardly. Here are 5 steps for successful social media monitoring with Send Social Media: Continue reading

How to add a Google Alerts Feed into Send Social Media MonitoringA new enhancement we’ve recently added to Send Social Media’s social media monitoring features is the ability to incorporate your Google alerts feed into the results.

Learn how to add a Google Alerts Feed into Send Social Media Monitoring:
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How Franchisors Can Manage Multiple Locations With Send Social MediaWe are excited to announce the launch of several new features ideal for franchise businesses wanting to leverage the power of social media across all of their locations. When developing these new features, we wanted to make it as easy as possible for large chains to manage social media for each of their stores.  Learn how Franchisors can manage Multiple Locations with Send Social Media: Continue reading