We are thrilled to announce a game-changing addition to Send Social Media’s arsenal of features – the introduction of PDF carousel scheduling for LinkedIn! Elevate your content game on LinkedIn with visually captivating and informative PDF carousels. Here’s everything you need to know about this exciting new feature and how it can turbocharge your LinkedIn strategy.

LinkedIn PDF Carousels: What You Need to Know

LinkedIn now supports the upload and sharing of Portable Document Format (PDF) files to Company and Personal pages, presenting them in a swipeable carousel post format. It’s an excellent way to inject personality and value into your LinkedIn content.

How to Schedule LinkedIn PDF Carousels with Send Social Media

Unlock the potential of LinkedIn PDF carousels by following these simple steps:

1. Navigate to your Compose Box by clicking ‘Compose.’
2. Select your LinkedIn profile using the profile selector.
3. On the LinkedIn tab, attach your PDF content using the attachment icon.
4. Choose your PDF file from your computer.
5. Preview your PDF carousel’s appearance on your LinkedIn profile with the eye icon.
6. Schedule and watch your LinkedIn presence soar!

Please note the following limitations:

• You cannot schedule other document types like PPT or DOC.
• Analytics reports won’t include metrics for engagements with PDFs, such as clicks or page views.

Key Benefits of LinkedIn PDF Carousels:

Here’s how incorporating PDF carousels into your LinkedIn strategy can take it to the next level:

• Increased Visibility:
  • Captivate your audience with visually appealing and informative PDF carousels, showcasing your expertise, products, or content in a way that grabs attention.
• Streamlined Workflow:
  • Save time by planning and scheduling multiple PDF carousels at once, ensuring a consistent and well-thought-out content strategy.
• Engagement Boost:
  • Leverage the interactive nature of LinkedIn PDFs to boost engagement. Users can swipe through multiple pages, increasing time spent on your content and leading to higher engagement levels.

Crafting Captivating PDF Carousels: Tips and Tricks

Now that you have the power to schedule PDF carousels on LinkedIn through Send Social Media, here are some tips to make your posts stand out:

• Define Your Goal:
  • Before creating a PDF carousel, define your goal. Are you showcasing expertise, highlighting products, or sharing valuable content? Align your content with your LinkedIn strategy.
• Visual Appeal Matters:
  • Capture attention with high-quality images, vibrant colors, and clear, concise text to convey your message effectively.
• Create a Narrative Flow:
  • Since PDF carousels allow users to swipe through multiple pages, ensure a narrative flow that guides the viewer seamlessly. Whether a guide, product showcase, or story, each page should complement the overall message.
• Time Your Content:
  • Utilize Send Social Media’s scheduling feature to strategically time your PDF carousels, considering your audience’s time zone and optimal engagement times on LinkedIn.

Stay Connected for More Innovations!

As we introduce PDF carousel scheduling, stay connected with us for further improvements and enhancements to your Send Social Media experience. Have questions or ideas for future features? Reach out to us or submit your ideas on our Feedback Portal – your feedback shapes the future of Send Social Media.

Ready to transform your LinkedIn strategy? Schedule PDF carousels with Send Social Media and make your LinkedIn content truly shine! Get started now!

Similar to Facebook, LinkedIn’s profiles were originally fairly static in nature. Individuals simply put up their professional information, and could then use the platform to connect and communicate with others. And while LinkedIn still offers that functionality, the platform has become much more dynamic. Because company pages now provide a great way for businesses to interact with customers, leads, and even potential employees, let’s take a look at several proven LinkedIn tips for keeping a page active and engaging:

Choose the Right Time to Share

One of the most common LinkedIn marketing mistakes is sharing at the wrong time of the day. While sharing at any time of the day is better than letting a page stagnate, the specific time you choose can have a big impact on the amount of engagement a new update is able to generate. According to lots of research about LinkedIn user behavior, the best time of the day to share an update is between 7 AM and 8:30 AM EST. The second best time of the day is from 5 PM to 6 PM EST.

Integrate Your LinkedIn Page and Company Website

You never know exactly where someone is first going to come into contact with your company online. But once they do find you, it’s important that they have as many opportunities as possible to engage. That’s why you should connect your LinkedIn page and company website. Not only should you have your website URL on your LinkedIn page, but you should also have a way for visitors to your website to easily get to your LinkedIn page.

Give Your Key Products or Services Individual Tabs

Because LinkedIn is a professional social network, the platform has many features built specifically for businesses. One LinkedIn business feature that’s very useful is being able to give products or services their own tabs. The reason this feature is useful is in addition to acting as a showcase, it gives users an easy way to recommend specific products or services to their LinkedIn networks.

Participate in LinkedIn Groups and Create Your Own

Without a doubt, groups are one of the best ways to increase LinkedIn engagement. Since a group provides an opportunity to interact directly with others, they’re great for creating strong connections.  If you don’t have much experience participating in any of the groups on this platform, start by listening and then gradually contributing. Then once you get a feel for what makes a great group, you can start one for your own business.

Directly Ask for Feedback

Last but certainly not least on our list of LinkedIn tips to keep your page active and engaging is to directly ask followers for feedback. Whether it’s about a new offering or a specific issue, explicitly asking people to share what’s on their minds is a simple but very effective way to boost engagement.

In addition to putting the LinkedIn tips, we covered into action, if you want a more efficient and streamlined way to stay on top of all LinkedIn activity, be sure to check out our social media engagement dashboard!

If you want to see just how much more productive you can be take a look at a free demo of Send Social Media. If you’re looking for the simplest way to stay on top of your company’s social media efforts, be sure to take a look at the Send Social Media Dashboard 7-day trial! simple and effective as possible, take a look at all the great features of Send Social Media.

Similar to Facebook, LinkedIn’s profiles were originally fairly static in nature. Individuals simply put up their professional information, and could then use the platform to connect and communicate with others. And while LinkedIn still offers that functionality, the platform has become much more dynamic. Because company pages now provide a great way for businesses to interact with customers, leads and even potential employees, let’s take a look at several proven LinkedIn tips for keeping a page active and engaging:

Choose the Right Time to Share

One of the most common LinkedIn marketing mistakes is sharing at the wrong time of the day. While sharing at any time of the day is better than letting a page stagnate, the specific time you choose can have a big impact on the amount of engagement a new update is able to generate. According to lots of research about LinkedIn user behavior, the best time of the day to share an update is between 7 AM and 8:30 AM EST. The second best time of the day is from 5 PM to 6 PM EST.

Integrate Your LinkedIn Page and Company Website

You never know exactly where someone is first going to come into contact with your company online. But once they do find you, it’s important that they have as many opportunities as possible to engage. That’s why you should connect your LinkedIn page and company website. Not only should you have your website URL on your LinkedIn page, but you should also have a way for visitors to your website to easily get to your LinkedIn page.

Give Your Key Products or Services Individual Tabs

Because LinkedIn is a professional social network, the platform has many features built specifically for businesses. One LinkedIn business feature that’s very useful is being able to give products or services their own tabs. The reason this feature is useful is in addition to acting as a showcase, it gives users an easy way to recommend specific products or services to their LinkedIn networks.

Participate in LinkedIn Groups and Create Your Own

Without a doubt, groups are one of the best ways to increase LinkedIn engagement. Since a group provides an opportunity to interact directly with others, they’re great for creating strong connections.  If you don’t have much experience participating in any of the groups on this platform, start by listening and then gradually contributing. Then once you get a feel for what makes a great group, you can start one for your own business.

Directly Ask for Feedback

Last but certainly not last on our list of LinkedIn tips to keep your page active and engaging is to directly ask followers for feedback. Whether it’s about a new offering or a specific issue, explicitly asking people to share what’s on their minds is a simple but very effective way to boost engagement.

In addition to putting the LinkedIn tips, we covered into action, if you want a more efficient and streamlined way to stay on top of all LinkedIn activity, be sure to check out our social media engagement dashboard! If you’re looking for the simplest way to stay on top of your company’s social media efforts, be sure to take a look at the Send Social Media Dashboard 7-day trial!